Affiliate Marketing: What It Is and How to Get Started

Affiliate Marketing: What It Is and How to Get Started


Affiliate marketing is a performance-based marketing channel that allows businesses to partner with content creators and influencers to promote their products or services. In exchange for driving traffic and conversions, affiliates earn a commission on each sale or lead they generate.

What is Affiliate Marketing?

Affiliate marketing is a great way to earn money online, even if you don't have your own product or service to sell. As an affiliate marketer, you promote other people's products or services on your own website, blog, or social media channels. When someone clicks on your affiliate link and makes a purchase, you earn a commission.

How Affiliate Marketing Works

Affiliate marketing works by tracking clicks and conversions. When someone clicks on your affiliate link, a cookie is placed on their computer. If they make a purchase within a certain period of time (typically 30 days), you will be credited with the sale and earn a commission.

How to Get Started with Affiliate Marketing

If you're interested in getting started with affiliate marketing, there are a few things you need to do.

  1. Choose a niche. The first step is to choose a niche that you're interested in and have some knowledge about. This will help you find products or services that you're passionate about and that you can promote effectively.
  2. Find affiliate programs. Once you've chosen a niche, you need to find affiliate programs that offer products or services in that niche. There are a number of affiliate networks that you can use to find programs, such as Shareasale and Amazon Associates.
  3. Promote your affiliate links. Once you've found some affiliate programs, you need to start promoting your affiliate links. You can do this on your website, blog, or social media channels. There are a number of ways to promote your affiliate links, such as writing reviews, creating infographics, or running contests.

Benefits of Affiliate Marketing

Affiliate marketing offers a number of benefits, including:

  • No upfront costs. You don't need to invest any money to get started with affiliate marketing.
  • Flexibility. You can work from anywhere and set your own hours.
  • Potential for high earnings. If you can drive a lot of traffic and conversions, you can earn a significant amount of money with affiliate marketing.

1Handmade Affiliate Program

1Handmade is a leading online marketplace for handmade products. We offer two affiliate programs:

  • Shareasale: This program is open to all types of websites and blogs.
  • Shopify Collabs: This program is designed for individual influencers who want to collaborate with 1Handmade.

Both of our affiliate programs offer high commissions, 30-day cookies, and dedicated affiliate managers to help you succeed.


Affiliate marketing is a great way to earn money online, even if you don't have your own product or service to sell. If you're interested in starting an affiliate marketing business, there are a number of resources available to help you get started.


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